Social Media Marketing Services
Social Media Marketing Services that your brand can benefit.
Social media marketing services are all about creating the right type of content to get people to notice your business and products. For small businesses, in particular, partnering with a social media marketing agency enables you to have a strong social media presence, and a solid creative and marketing strategy, which are crucial factors in reaching your target audience.
Social media is how you humanize your brand, and make an emotional connection with your audience. There are innumerable ways to reach your potential customers through Facebook, Instagram, Twitter, TikTok, Whats App, Pinterest, YouTube, LinkedIn, and a host of other social media platforms, and partnering with the right social media marketing agency to get the best social media marketing services can increase your chances of lead generation and conversions.
10 things that you can expect from Digipuush social media marketing services
- Increase in your brand awareness which is increase in reach, comments, likes, shares & other engagements.
- Drive traffic to your website.
- Generate new business leads.
- Increase revenue by increasing e-commerce conversions.
- Increase top of the mind recall.
- Build engaging and interactive community.
- Manage social media reputation.
- Increase reach through influencer marketing.
- Increase PR mentions.
- Create social proof for your customers.
At least 80% of businesses believe that they have a good social media presence but 72% of customers don’t agree according to Smart Insights 2019.
Around 45% of companies find it difficult to identify and understand their target audience.
List of our Social Media Marketing Services
We are a full-service digital marketing agency offering every thing in social media marketing services in order for your brand to succeed. Digipuush offers social media marketing services for Facebook, Instagram, LinkedIn, YouTube and a host of other channels.
Our social media marketing services, India include:
- Creating highly engaging original social media posts
- Creating high converting images and cover designs for social media accounts like Facebook, Instagram, Pinterest, YouTube, LinkedIn, TikTok, Whats App, Flickr and many more
- Social media account setup and optimization based on brief
- Social reputation and brand analysis
- Social media accounts audit and recommendations
- Facebook ads management based on objectives like increasing ad recall, lead generation, video views, brand awareness, reach, engagements, conversions, store traffic, catalog views and boosted posts
- Daily monitoring of all accounts on reviews, comments and complaints
- Creating viral and shareable content
- Video optimization and increasing video views on YouTube through Google AdWords campaigns and organic YouTube SEO.
- Influencer marketing
Our Social Media Marketing Plan and Process
Digipuush is a Bangalore-based social media marketing company in India made up of experienced media consulting professionals. We approach every business with a meticulous plan of action that starts with the basics. Here is how we plan out a sustainable social media marketing strategy that is guaranteed to beat the competition and make your business stand out.
Audience and buyer personas
At our social media marketing agency, we draw up an effective social media marketing plan, which will include predefined goals, measurable KPIs, and most importantly, identify your target audience. We help you sharpen your audience profile to capture the most value and the maximum number of customers. The key to understanding your audience is having a well-researched buyer persona, which helps you understand your ideal customer, their routine social behavior, and their decision-making criteria. At our social media marketing agency, our community managers draw up buyer personas that distill your key customers into related profiles for better engagement. Additionally, we do intensive A/B testing and iron out your social media campaigns to perfection because successful businesses do not talk about themselves but address the needs of their potential customers.
Decide social media platforms
Not all social media platforms are suited for all businesses. As an established social media marketing services company, we make sure that you get the social media platforms that are suited for your business. Platforms need to be chosen keeping the needs of your audience in mind, and our media marketing agency is adept at matching the right social media channels with the appropriate audience.
Create engaging content
With billions of social media users around, you need content that is powerful and engaging enough for your target audience to hit “follow”. Riveting content can be built only with the most thoroughly executed social media strategies, content marketing, and SEO plans, which social media agencies like us are capable of. It is also important that your content is the right blend of establishing your brand, promoting new products, and attracting both new and old customers with offers and deals. For this, we study your competitors, industry, and business to generate personalized hashtag content that will generate connections and conversations. We ensure that the content is customized and compatible with the social media channel it is meant for.
Managing the community
A social media marketing agency’s task does not end with fostering engagement. Our community managers are committed to sustaining the conversations and taking them to the next level that result in solid conversions and social media presence. Our team of marketing strategy experts closely monitor your social media accounts and platforms to manage your interactions, preserve your brand voice and image, and maintain the quality of your PR. New opportunities often lie in responding correctly to users or initiating conversations with them and social media managers know the most cost-efficient ways to capitalize on the popularity of influencers or platforms.
Widening your reach
We tie up your social media marketing services efforts by engaging with social media users who are outside of your immediate network. We go above and beyond merely responding or managing your existing social media channels by building relationships with social media influencers. They are crucial to creating trust and expanding your brand’s reach by stimulating word-of-mouth marketing. According to a study by MediaKix, at least 17% of companies plan to spend more than half of their marketing budgets, and 7% of organizations are setting aside over one million in strengthening influencer marketing currently. Influencers are critical in boosting metrics tied to pay per click campaigns, downloads, shares, and follows.
Continuous performance tracking
Lastly, our media consultants and social media advertising experts keep a close watch on the performance of your social media channels over time. It is extremely important to generate social media analytics reports to measure the success of all your campaigns. Monitoring your dashboards will tell you if you are maximizing the use of your resources and receiving optimal social media ROI. As a social media marketing agency our professional back end digital tools highlight gaps if any and list out actionable steps for improvement. Social media tracking matters because it keeps your social media marketing strategies fresh, continue to generate leads, and encourages adaptability to new trends.
Better leads and faster conversions
Statistics show that 66% of marketers were able to see a visible jump in their lead generation pipeline with a well-planned social media advertising plan with over 80% of leads coming in from LinkedIn. Done by an efficient social media marketing agency, you can boost conversions with well-planned content marketing like contests and offers, setting up a social media marketplace or hosting live videos, and also improve your social media presence.
Improve customer loyalty
The consistent representation of a brand across all platforms can raise revenue by up to 23% and having a well-crafted social media marketing campaign is key. Using a professional social media marketing agency or media consulting company ensures that you have competent community managers who can keep brand voice and storytelling consistent. Employing multiple approaches like loyalty programs and seamless customer service through social media can expand your loyal customer base.
Know the competitor landscape
Social media is a great way to get a comprehensive insight into the competitor landscape. Understand what your competitor is leveraging social media platforms to compete better. You can benchmark your competitors on various parameters including likes, engagements, reach and traffic through social media to website.
Deliver a rich customer experience
A flawless customer experience is a critical aspect of the social media marketing gamut. Effective social media strategies bundled with adequate search engine optimization, pay per click campaigns, content marketing and user-friendly web design can pack a punch for small businesses. PwC research shows that 86% of customers are willing to fork out more if assured of an immaculate customer experience. An Adobe survey found that companies with well-crafted media marketing engaged target audiences more effectively resulting in a 10% growth year-on-year
Partner with Digipuush – a top social media marketing agency and management company?
Our clients love our work, that’s the reason we have a very high client retention rate of over 90%. We are the trusted choice for businesses looking for social media marketing services. Whether your business in located in Delhi, Mumbai, Bangalore or any part of India, we can serve you to the fullest capability. We are very different in our approach from many social media marketing companies in India, Delhi, Mumbai, and Bangalore as we stand out for our experience and dedication to make your business better.
We work with industry leaders in creating high engaging content along with eye capturing creatives. We embed emotions that react and get the user to take action on your social media accounts, there by increasing engagements and conversions. Did you know that we offer our social media marketing services in Bangalore to Delhi? Yes, It’s true! In fact, we offer our services to every city in India.
Learn more about benefitting from social media marketing by contacting us on 9663445445. We assure you of great measured results and increased ROI to your fullest satisfaction.
Frequently Asked Questions about Social Media Marketing Services
Use the paid campaign type lead generation. While creating ads use lead generation objective.
Click on new campaign and choose lead generation, fill the target audience and demographic data, create an ad copy along with a lead capture form and publish the ads.
Social media marketing is one of the effective digital marketing solutions for your business and brands. The main goal of this social media marketing is to attract customers through social channels across the globe. The activity on social platforms from the creation of content to advertisement is how social media marketing works. It is very cost effective; it fits the budget of your company. Here you can get in touch with your targeted audience and increase the sales, also boost your brands goodwill. All the businesses are finding opportunities and transforming them into fruitful results because of this social media.
Social media marketing is becoming one of the most important and cost-effective digital marketing strategy which provides incredible benefits that helps to reach targeted audience across the world. You will be missing out an incredible marketing opportunity, if you are not applying this profitable source. This will make your product and services to reach millions of people. Social media is one of the easiest and profitable digital marketing strategies; you will generate more sales if you give your business a social media touch. Whether your business is small or big, it is essential for all kind of business. This social media has broken a barrier between customer and salesperson because a customer can get direct information through these social platforms.
Instagram, social media platform that was created for smartphones to share videos and photos. Instagram in recent times has become one the most popular social media channels for younger customers; they are spending most of their time here. Its user engagement rate has proved to be 15 times higher than Facebook and 25 times higher than Twitter. The growth of Instagram is phenomenal. Also here users can interact with each other that is by following their page, private messaging, and commenting on the photos or videos that has been posted by others. Businesses use Instagram to connect with their target audiences.
Social media marketing helps business in increasing their brand visibility. Social media being one of the hubs of a global audience authorizes all businesses by enhancing their brand’s visibility. With Social media, business can increase their organic traffic to the website for free. Social media marketing allows them to earn a good amount of profit in their online business. It provides businesses more visibility, better interaction, and increased sales together which will help them increase their profit margin. Through Social media marketing, they can increase their sales in different segments. And if the business is into providing services then they can also take the help of social media to improve sales of services.
It’s the fact that almost every business is being benefited because of social media marketing services. Most of the companies are using social media channels to market their products and services. Social media platforms like Facebook, Instagram, Twitter, LinkedIn, etc. are helping companies to build relationship with your target audience and introduce your products to new audience. Researching and creating high engagement content is very important here. Social media management services involve:
• Completing a competitor analysis
• Creating engaging content
• Creating data-driven paid social campaigns
• Tracking your social campaigns
• Website Integration
Facebook marketing campaign cost varies from industry to industry. Facebook campaigns have an average cost-per-click of $1.86 and this is based on several factors of ad quality. Facebook campaign is affordable cost is affordable to all, whereas small businesses spend $1000 to $2000 per month depending on their requirements. As said earlier the cost depends on the quality of your campaigns like ad rank, landing page experience, cost-per-click, etc. The cost also depends on the audience you choose like demographics, age, gender, etc.
There are a few main factors that define Facebook marketing campaign cost:
• Ad objective
• Bidding type and amount
• Audience
• Ad quality
• Your industry
Facebook is always very friendly and an active social media marketing strategy. To do Facebook marketing, start by creating a Facebook Business Fan Page. You will have to pay careful attention to Page, as the visual component is the very important factor of the Facebook experience. Of all the social media channels, Facebook is among the most useful to marketers and salesperson. The Facebook marketing supports photo, video, and long-form descriptions that can be posted as native advertisements. All the Marketers can also create customized brand and product profile pages that users can follow and engage with.
